Category management tools - ShelfSense
WAM’s category management team customizes inline and rack planograms for all WAM distributors. We work very closely with our manufacturer category captains, analyze category trends, and utilize national syndicated data, regional data, and InfoBate data to develop planograms with the optimal product assortment. These planograms tie in with the WAM retailer accrual programs. This whole process is critical to WAM’s goal to improve core brand distribution at retail. There is 24 hour-a-day access to all full color product image planograms via the WAM Distributor Portal.







